New GAP logo is unveiled

GAP surprised the world especially its consumers and the design community about their new Gap(GPS) logo. There have been rumors about the redesign of GAP logo and yes, it's true!. 

One week after quietly unveiling the logo on its Web site, the retailer announced late Monday that it was abandoning its new logo.

Last week, Gap introduced the logo redesign on its Web site without any explanation, it simply appeared. Within a day, the advertising and design worlds began ridiculing the new design, making their opinions known on blogs and across social media.

See the New Gap Logo:

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